Green Light Thinking

From the desk of Kelsey Buell,

Have you heard of Matthew McConaughy’s new book, Green lights? It’s a fantastic read. Here’s one of my favorite passages from the beginning of the book:


“Greenlights mean go, advance, continue…

In our lives, they are an affirmation of our way. Approvals, support, praise, cash, health, success, sustainability, etc.

Greenlights can also be disguised as yellow or red lights.

Sometimes red lights give us what we need.

Catching greenlights is about skill. We can catch more green lights by simply identifying where the red ones are and changing course to avoid them.


The problems we face today eventually turn into blessings in the rearview mirror of life

In time, yesterday’s red light leads us to a greenlight.”

What do you think of the concept of green light thinking?

Our thoughts and experiences  often operate like traffic lights, switching from green, to red, to yellow, and then back again.

Do you ever feel like you’re having a “green light kind of day”?

I know occasionally, I will literally hit every single green light on my way to work.

“Woohoo!” I always think…it’s a “green light” kinda day!!

But what happens when you are met by red light after red light…..or we could say roadblock after roadblock?

My red light…

I started building my business in the midst of the COVID-19 global pandemic, meaning virtual was the one and only way I was going to scale.

I invested thousands of dollars in learning how to build online course material and design an online coaching and speaking business.

Only one problem…

By the time I had “mastered” the skill, communities began to open up again and “zoom fatigue” was a real thing.

People were getting very tired of staring at a computer screen.

…So when trying to promote online courses to our network, we were met with a resounding, “But we want to be in person!” exclamation. 

So, what do we do?

Well, first we continued to try to force the virtual concept.

And the more we forced it, the more we failed.

So, eventually, we decided to focus on primarily in person events and coaching and what do you think happened?

Our business opportunities exploded.

You see, the red light was leading us to a green light and we didn’t even know it.

How do you apply this?

Well, next time you’re faced with an obstacle (a “red or yellow light”), think of it as a disguised green light…

  • What is the obstacle trying to teach you?
  • What is the opportunity in this challenging situation?
  • How can you use this red light to enhance your creative problem solving skills?

What green lights are you currently encountering in your life? How can you continue to set yourself up to hit more green lights?

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